Add Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show
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<br>By Allison Lampert<br>
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<br>LAS VEGAS, Oct 22 (Reuters) - At the world's biggest [market program](https://www.investing.com/equities/mission-newenergy-ltd-company-profile) in Las Vegas luxury jets are luring buyers with their sleek silhouettes, luxurious cabins - and increasingly, their use of [alternative fuels](https://www.crunchbase.com/organization/mission-newenergy).<br>
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<br>Fuel manufacturers and jetmakers are eager to [display unique](https://www.investing.com/equities/mission-newenergy-ltd-company-profile) forms of air travel fuel deemed less harmful to the environment, from utilized cooking oil to the clearly less glamorous meat waste.<br>
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<br>Business jet operators, like airline companies, have actually acquiesced environmental pressure on air travel and [dedicated](https://www.proactiveinvestors.co.uk/companies/news/159346/mission-newenergy-delivers-maiden-biodiesel-production-to-global-oil-major-24476.html) to cutting in half carbon emissions by 2050 with 2005.<br>
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<br>Their hope is that adopting eco-friendly fuel to [suppress emissions](https://www.crunchbase.com/organization/mission-newenergy) might make business jets more attractive to environmentally mindful buyers - particularly corporations dealing with concerns over sustainability from shareholders or green project groups.<br>
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<br>The accessibility of less [contaminating private](https://pitchbook.com/profiles/company/51278-86) jets might also spare the rich and popular the negative publicity experienced by Britain's Prince Harry and his better half Meghan over a recent personal jet trip to [southern France](https://www.zoominfo.com/c/mission-newenergy/346542889).<br>
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<br>Five [Gulfstream](https://www.marketscreener.com/quote/stock/MISSION-NEWENERGY-LIMITED-178469/company/) jets on screen in Las Vegas are utilizing California-produced fuel from inedible beef tallow.<br>
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<br>The current waste-based fuels include "fats, grease and oils that are byproducts of the food market," stated Bryan Sherbacow, chief business officer of Boston-based [biofuel](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) manufacturer World Energy, which produces fuel from meat waste utilized by Gulfstream.<br>
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<br>"All of our item is inedible."<br>
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<br>A few of the other 79 airplane on screen are expected to be powered by 150,000 gallons of other renewable fuel blends expected to be pumped at the show.<br>
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<br>FLIGHT SHAMING<br>
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<br>[Private jets](https://pitchbook.com/profiles/company/51278-86) account for less than 0.1% of overall annual carbon emissions globally, but can release, on average, approximately 20 times more carbon emissions per traveler mile than jetliners, according to the London-based private charter company Victor.<br>
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<br>[Prince Harry](https://www.proactiveinvestors.co.uk/companies/news/159346/mission-newenergy-delivers-maiden-biodiesel-production-to-global-oil-major-24476.html) has safeguarded his occasional usage of personal jets to guarantee his family's security, and has stated that on the uncommon events he does not fly commercially he offsets his emissions.<br>
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<br>But planemakers say incidents such as the furore over his itinerary have actually added fresh difficulties for an industry currently striving to justify its contribution to cutting corporate costs.<br>
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<br>"Incidents of flight shaming including the use of personal jets are unfortunate when you think about that our industry has actually provided fuel efficiency improvements of 40% over the past 40 years," said Bombardier Aviation President David Coleal.<br>
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<br>Bombardier believes [increased sustainable](https://forest500.org/rankings/companies/mission-newenergy-limited) fuel usage will help the market make inroads with corporations and rich purchasers. According to industry data, billionaires only have a 19% organization jet ownership rate.<br>
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<br>But even an image transformation - with jets sporting stickers like "this airplane flies on sustainable fuels" and organisers including alternative fuel pumps for visiting planes - is not likely to please all critics at the Oct 22-24 luxury jet occasion.<br>
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<br>Environmentalists and some analysts stay doubtful that biojetfuels, generally mixed 50-50 with kerosene, will make a [considerable](https://www.investing.com/equities/mission-newenergy-ltd-company-profile) effect on public perceptions about luxury travel.<br>
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<br>"No amount of [jatropha curcas](https://www.proactiveinvestors.co.uk/companies/news/159346/mission-newenergy-delivers-maiden-biodiesel-production-to-global-oil-major-24476.html) or Brazil-nut fuel can make organization jets look eco-friendly," stated [aviation expert](https://www.proactiveinvestors.co.uk/companies/news/159346/mission-newenergy-delivers-maiden-biodiesel-production-to-global-oil-major-24476.html) Richard Aboulafia.<br>
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<br>Demand from [service jet](https://www.energy-xprt.com/companies/mission-newenergy-limited-36048) operators for eco-friendly fuels now far exceeds supply and their interest might [drive future](https://www.nasdaq.com/market-activity/ipos/overview?dealId=804419-65608) production, Sherbacow said.<br>
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<br>World Energy, which produces 40 million gallons of [biofuel](https://www.zoominfo.com/c/mission-newenergy/346542889) at its California plant, might broaden production up to 150 million [gallons](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) by 2022.<br>
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<br>Corporate charter business and consultants are also seeing more interest from clients who wish to buy carbon credits to balance out emissions from their flights.<br>
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<br>Brian Proctor, CEO of Mente Group, a U.S. consultancy, [stated emissions](https://www.bloomberg.com/profile/company/MNELF:US) played a function in a business jet utilization study his company just recently completed for a [Fortune](https://www.proactiveinvestors.com.au/ASX:MBT/Mission-NewEnergy-Ltd) 500 company.<br>
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<br>"At the end of the day, I think that cost, cost per hour, range, speed and performance, that's still the (sales) motorist. But I believe people are ending up being more familiar with the sustainability of operations and how it affects the world." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)<br>
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